47% Find Search Terms Irrelevant During Product Research

A recent study from Reddit shows that many people are frustrated with traditional search engines and ads, pushing them to seek product recommendations on community platforms. The study found that 47% of social media users find “irrelevant search terms” particularly annoying during online product research. This frustration drives users to Reddit, where they can engage … Read more

10 Trends Marketers Need To Know For 2025

The point of making predictions is not to be right but to understand reality so well that you can make an educated guess about where it goes and learn something in the process. I also enjoy the discussion I have based on sharing my predictions. They always make me smarter. So, please share your opinions … Read more

Google Search Console Adds Hourly Data Export to 24-Hour View

Google has expanded its newly launched 24-hour data view in Search Console by adding the ability to export hourly performance data. This enhancement comes in response to user feedback since the feature’s initial rollout. The announcement, shared on LinkedIn, stated: “Last month we announced the 24-hour view in the Search Console Performance reports, and we … Read more

How To Create Effective Global Websites For Local Audiences

Many businesses create global websites hoping to replicate the success from online business in their home country in other countries. Some companies see the return on investment put into creating multiple websites, and some companies struggle to grow their business in foreign countries. Creating effective global websites requires attention to several essential factors to ensure … Read more

Which Is Better For SEO?

Wix and WordPress are both solid options for building a website that ranks on Google – but which one is actually better for SEO and why? According to BuiltWith, WordPress dominates the market with over 34 million websites and controls 44% of the content management system (CMS) market. Wix runs just over 8 million sites … Read more

Google Criticizes Bing For Mimicking Google’s Homepage

Parisa Tabriz, the security leader for Google Chrome, has criticized Microsoft for a new strategy involving Bing’s search interface. In a post on X (formerly Twitter), Tabriz denounced Microsoft’s decision to imitate the design of Google’s homepage, labeling it “another tactic in its long history of tricks to confuse users and limit choice.” She concluded … Read more

Google Clarifies 404 & Redirect Validation In Search Console

Google’s Search Advocate, John Mueller, has provided insights into Search Console’s validation process, addressing how it handles 404 errors and redirects during site migrations. Key Points A Reddit user shared their experience with a client’s website migration that led to a loss in rankings. They explained that they took several steps to address the issues, … Read more

Google AI Overviews Appear in 18% Of Publisher-Related Queries

New research indicates that Google’s AI Overviews appear in 18% of publisher-related search queries. Additionally, the findings suggest that traditional search ranking factors may be less relevant for content appearing in AI Overviews. Here are more highlights from the study released by ZipTie.dev, which analyzes over 500,000 queries across multiple industries. Key Findings Data indicates … Read more

How To Win Visibility In The New Landscape Of SEO

Struggling to keep up with Google’s latest generative AI updates? Wondering how AI-organized SERPs and Overviews are impacting your SEO strategy? You’re not alone. Join us for an exclusive webinar as we break down the newest developments in AI-powered search and share actionable insights to help you succeed in this evolving landscape. Why This Webinar … Read more

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